Updated 2025 The truth about Product ReviewsThe Hidden Value of Honest ReviewsHey Have you ever bought something that looked great online but ended up being a letdown? According to BrightLocal’s Consumer Review Survey, 87% of consumers read online reviews before buying, and almost 80% trust them as much as personal recommendations.In this
Why Product Reviews MatterThe Hidden Value of Honest ReviewsEveryone has made a regrettable purchase at some point. According to BrightLocal’s Consumer Review Survey, nearly 9 out of 10 of consumers check online reviews before buying, and about 79% trust them as if they were personal recommendations.When brands are everywhere shouting for
Why Product Reviews MatterWhy Every Smart Buyer Checks Reviews FirstWe’ve all been there—bought a product that didn’t live up to the hype. According to BrightLocal’s Consumer Review Survey, nearly 9 out of 10 of consumers check online reviews before buying, and almost 80% trust them as much as personal recommendations.In this era of
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